Elli Quark Highlighted in Progressive Grocer Magazine
The new elli Quark is featured in Progressive Grocer’s January issue as a value-added dairy product alternative that benefits both retailers and consumers. Available this March, the German-style Quark is all natural, an excellent source of calcium and protein and a creamier alternative to cottage cheese.
Part of the founder’s strategy included differentiating the product on shelf from its long-standing competitors through a fresh and eye-catching packaging aesthetic. McLean Design achieved this goal by creating a clean and simple packaging design, clearly communicating the product’s health benefits and differentiators on the package front.
The resulting strong shelf impact and unique value-added health benefits is a first for the category, and puts elli Quark in prime position to succeed as a dairy alternative for retailers and popular option for their shoppers.
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