nutpods oat
America’s number three and fastest growing plant-based creamer brand has a massive, loyal following behind its original almond and coconut blends. As plant-based products are here to stay, and oat based products continue to drive massive growth across numerous categories, the challenge was to design a companion product that would clearly announce their first foray into an alternative formula. Our new packaging tucks in neatly with their current crowd favorites while elevating the brand perception and creating a new architecture to accommodate future innovation.
- brand vision
- brand identity
- packaging
- nomenclature
